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UNICEF – Covid-19 Appreciation Facebook Ad

There are a lot of people working really hard in order to protect others against the threat of Covid-19. And many treating those infected. While rich countries are struggling to manage the virus, poorer countries have it even worse. Unicef boosted a post to honor some of those people while reaffirming their commitment to aiding where they can.

The post is timely, emotionally appealing, and engaging.

The engagement metrics show how well this post did.


  • "Clean" design
  • Bold, engaging design

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